Martine Lacroix
- Project Date:
- 23/02/2023
- Copy:
- Ad Copy, Email Copy, Sales funnel
The Airbnb Queen
Martine is an Short Term Rental investor and coach, helping entrepreneurs get started in the real estate industry. I’ve collaborated with Martine for over a year, creating high-conversion email campaigns and strategic sales funnels.
Our projects often focus on long-form copy that is energetic and highly specific to the target audience. From weekly newsletters to lengthy sales pages, all of the copy is meant to create a cohesive brand image to invite new leads into the community.
Since working with Martine, her following has grown by 20k on social media, her open rates stay above 73% and the final conversion rate for her sales pages consistently sit above the 10% mark.
Hear from them
Don’t just take my word for it
See the deliverable
Here you’ll find select portions of the project, either in the deliverable format or in the final product format. Sensitive info may be redacted to protect my client’s privacy and copyright ownership.
Our collaboration
Here's how I supported this brand's growth
Service
— Email Copy — Sales Copy
Branding
All copy should be fun, motivating, female-forward, and empowering.
Details
The projects highlighted below focused on driving traffic to a recently launched program and Masterclass. The entire campaign was planned out and meant to be interconnected. So I played the role of both copywriter and marketing consultant to maximize the campaign’s efficiency.
Results
The emails maintained a 73% open rate for both her previous and new email lists. Conversion rate was a staggering 10%.
join the success
Thrive in authenticity
Send me a message and let’s talk about how a people-first approach can help scale your brand.
